Thursday, January 17, 2008

RESEARCH - CORPORATE WEBSITE




1) This is a Sunway Resort Hotel main address page. User can choose the hotel from different location to link to the website of the specific hotel that has been chosen. Also, user can check for the avaibility booking right here. For those consumer already know where they want to stay and when they are going to stay, they can check it on the spot. There is an overview images of the hotel base on the location, user will have a clearer idea on how the hotel looks like.



2) There are 3 rows and 2 coloums for this website. The main navigation on the top and the secondary navigation is on the left hand side whereas the content is on the right hand side. The copy right is at the bottom.




3) On top, there is a tab-stop navigation system where user roll over on it, there will be a drop down picture menu. This picture menu provides a clearer image on the item instead of putting words only. On the content area, intro is display on the left and a horizontal moving (360 degree) hotel view on the right. Visual speaks lauder than words. Therefore, good visual will built good impression. Site map and the copyright are at the bottom.




4) On the "Stay" page, it provides different style of accomadation. There is a room type(superior, deluxe, etc) for user to choose on the left, the secondary navigation. After choosing the room type, the information and the description of the the room will be shown accordingly. The promotion is on the right side for the user to explore.



5) On the "Promotion&Packages" site, inserting good quality of image definately enhance the event that are promoting here. User can feel that it is very happening and exciting here. This will make user want to find out more about it.



6) On the "Location" site, the contact and address are given. There are 2 maps provided here. First, the map to get to Sunway Resort Hotel. Second, the map of Sunway residential area. The map that we see here is the second map. We can see that the company is considering on the user.

The typefaces using in this website maximum not more than three. This website has a very good mode to project the image of Sunway Hotel. As Sunway Hotel itself is for higher class target audience, this website has successfully achieve that.





BHP billiton
http://www.bhpbilliton.com/bb/home.jsp

1) There are 3 rows and 2 coloums for this website. The main navigation on the top and the secondary navigation is on the left hand side whereas the content is on the right hand side. The copy right is at the bottom which we can't see here because need to scroll down.



2) BHP Billiton is the world's largest diversified resources company. As it is a International company, the company certainly has a lot of information to deliver to the world. There is tab-stop navigation system. This website is sliced into two sections, which is the navigation system and the content section. Each individual of the item in the menu has its own content layout. As we can see here is, there is a very short brief about the company on the left. In the middle will be the the latest news, some articles and report. On the right side, there will be the share price, services that are provided.




3) Besides tab-stop, there is always a menu on the left side on every sub-page. It is very easy to navigate. On the "About Us" page, it provides many taglines and a short description of the title. If reader want to know more on certain area, they just go for it. Example, campany history, annual report, company overview....



4) On "Our Businesses" page, user can get to know this company is involved in many products group. This company is a producer, exporter and suppliers as the same time. This is because the involvement of products are well categorized and user can go through easily.




5) This website provides "Advanced Search" for the user to search info straight away. User just has to key in specific keyword, then will launch the quick search. User can also write their commads on the "Feedback" page. We can see that this website is very considering about the user.




6) On the "People&Development" page, again, info is organized in a list of link. For example, the FAQ section, the questions are catergarized by hierachy. It will be very helpful to the user.

This website is very consistent on every page's layout, typefaces and colour mode. There is an advatage for this website is there is many links and short cut to get information. Especialy for an International company which contains many information, it has to be user friendly.





Air Asia Airlines
http://www.airasia.com/


There are 3 rows and 3 coloumns for this website.

1) On the homepage, the main navigation system is a tab-stop. The content is in the middle. There is a very convienent navigation sytem on the left to check avaibility of flight and hotel. If you are a member, you can login your membership. All the latest promotion and news are shown in the content, so that consumer can firstly eye catching on the offer. The advertisement is always on the right side. Consumer can choose where the consumer come from and the language they prefer. So that offer is shown according to their country.



2) On the "booking" page, there is another tab-stop below the main navigation. Consumer can learn how to book a flight ticket and check fee schedule. Consumer can also change the date of the flight even after booking. They provide convenient services.


3) When click on "Flight + Hotel", it will come to the Go Holiday page where all the flight come togeher with hotel package promotion will be shown here. Consumer can have their own DIY package on where to travel and which hotel to stay by selecting on the navigation system on the left. After fiil in all the info, just wait for checking avaibility. If is available, then will be proceed into next stage where consumer have to confirm the flight time, date, and choose the hotel. Finally consumer can pay the total of amount by credit card.


4) Air Asia is an Asia airlines which has the connection with the Asia countries. At the contact page, the contact information is arranged by hierarchy. Firstly, call centre contact. Secondly, guest support contact. Finally, airport sales station contact over the Asia countries.

The promotion is every eye-catching due to its color, the animated images, font and font size. It is a very straight forward website which involves a lot of two-way interaction. This website has very good services to the user. The user has to be self-service, that's all.




Some other good References

http://www.suriaklcc.com.my/

http://www.mini.com/

http://www.levisstore.com/home/index.jsp

http://www.dunhill.com/en

http://www.kfc.com/


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